Squarespace

Billboard Campaign

Squarespace uses analytics to identify users who started but haven’t completed their websites. These users are targeted through OOH messaging on interactive billboards featuring advice and motivational insights from popular entrepreneurs. The billboards encourage users to sign up for a weekend conference.

Squarespace Finish Strong Conference

A weekend of empowerment, featuring expert-led Q&A panels and website building courses. Attendees will be equipped with the tools and confidence to bring their website to life, ensuring unfinished business becomes a thing of the past.

Squarespace Sparklines

As a special perk, attendees gain access to a hotline that connects users with certified business consultants. The hotline provides personalized advice and encouraging feedback to help users take their websites and businesses to the next level.